The Biden White House has teamed up with TikTok influencers and more in a new effort to tout his record on social media and “reach young people,” according to Axios.
The president, who has yet to officially announce his re-election bid, is reportedly enlisting the help of hundred of influencers on TikTok and other social media platforms to help increase his standing among young voters, according to the outlet.
Biden’s team is also reportedly considering giving the influencers their own briefing room at the White House.
“We’re trying to reach young people, but also moms who use different platforms to get information and climate activists and people whose main way of getting information is digital,” Jen O’Malley Dillon, White House deputy chief of staff, told Axios.
U.S. President Joe Biden speaks with reporters before departing from the South Lawn of the White House on Marine One on March 17, 2023 in Washington, DC. President Biden is spending the weekend in Wilmington,…