This Nigerian EV entrepreneur hopes to go head to head with Tesla

This Nigerian EV entrepreneur hopes to go head to head with Tesla

TECHNOLOGY REVIEW

Nigerians have become accustomed to long lines for gasoline and wild fluctuations in bus fares. Though the country is Africa’s largest producer of oil, its residents don’t benefit from a steady supply.

Mustapha Gajibo, 30, is doing what he can to alleviate the problem: his startup, Phoenix Renewables Limited, is launching a homegrown electric-­vehicle industry in the northeastern city of Maiduguri. 

Gajibo dropped out of university in his third year to run it. His first project was converting the internal-combustion engines of commonly used vehicles in the city to electric versions. He focused on two types of vehicles that residents often pay to ride: seven-seat minibuses and the motorized tricycles known as kekes.

He faced skepticism at first: limited power charging infrastructure has constrained the adoption of electric vehicles in the region. “Many people don’t believe that electric mobility is possible and commercially viable in the city of Maiduguri,” Gajibo says. But his electrification scheme has been gaining traction. The company now maintains a fleet of a dozen electric minibuses that can cover a distance of 150 kilometers on a charge and cost about $1.50 to power to full capacity. 

Building the necessary infrastructure is crucial to the success of the project. Gajibo and his cofounder Sadiq Abubakar Issa designed a 60-kilowatt-hour solar-powered charging station in the city and are looking at creating more.

Now, Gajibo has moved on from retrofitting internal-combustion vehicles to building electric vehicles from scratch. 

The first, introduced in 2021, is a 12-seat bus constructed from a number of locally sourced materials. It has a range of 212 kilometers and can be charged in 35 minutes via a solar-powered system integrated into the back. In a recent test run funded by the company, the buses transported 35,000 passengers in Maiduguri in just one month. 

Deborah Maidawa, an electrical building services engineer who lives in Maiduguri, believes Gajibo’s EVs are a good way to meet local needs. “Incorporating solar gives the vehicles an edge over other EVs that are springing up, and I believe they will flood the Nigerian market,” she says.

A brand-new gas-powered passenger minibus with automatic transmission can cost nearly 5 million naira (about $10,000). Gajibo says it will cost around the same to buy one of his solar-powered 12-seaters. He plans to roll out 500 units across eight Nigerian cities in the coming months and hopes this time he’ll be able to sell them. 

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This Nigerian EV entrepreneur hopes to go head to head with Tesla

 

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