Poll shows more voters oppose Harris following Taylor Swift endorsement

Pop superstar Taylor Swift’s recent endorsement of Vice President Kamala Harris and her running mate, Minnesota Gov. Tim Walz, may not be hitting the right notes with voters, according to a new YouGov poll released Saturday.

Key Findings

• 8% of voters said Swift’s endorsement makes them more likely to vote for the Democratic ticket.
• 20% reported being less likely to support Harris and Walz following Swift’s endorsement.
• 66% of respondents said the endorsement had no impact on their voting intentions.

Swift’s Endorsement

Swift praised Harris as “a steady-handed, gifted leader” who could lead with “calm and not chaos.” However, the poll suggests that this high-profile endorsement might be a double-edged sword for the Democratic campaign.

Public Opinion on Celebrity Endorsements

• 32% believe Swift’s endorsement will positively affect Harris’ campaign.
• 27% expect no significant impact either way.
• 41% of respondents (nearly 460 people) think Swift should refrain from making public political statements.
• 38% support her right to make public endorsements.

Swift’s Fan Base and Politics

The poll also shed light on Swift’s fan base and their political leanings:

• 66% of participants do not consider themselves “Swifties.”
• 28% identified as fans, while 6% called themselves big fans.
• The majority of “big fans” were women and registered Democrats.