With Amazon.com Inc. and other top retailers on the hunt for new credit-card tie-ups, competition is fiercer than ever among potential bank partners.
Delinquencies are at historic lows and consumer spending is accelerating, meaning banks are once again mining their card businesses for growth. That’s led to a ratcheting up in the fight for co-brand and private label credit-card portfolios, with many retailers fielding lucrative bids to replace their existing banks.
Amazon has attracted interest from firms including American Express Co. and Synchrony Financial to …