How Laura Iafrate leverages power of social media to expand her athleisure brand

How Laura Iafrate leverages power of social media to expand her athleisure brand

Social media has become a viable platform for businesses of all kinds, sizes, and demographics.

From selling an idea to a product, people from all over the world are harnessing the power of Instagram, YouTube, and other online portals to bring their work to the world. Venezuelan model Laura Iafrate is also enjoying exploring the many social media potentialities to promote and expand her sustainable athleisure brand.

Athleisure or athletic wear, which doubles up as leisurewear, is the new talk of fashion town. It came into its own when the fashion industry realized that there is a…

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How Laura Iafrate leverages power of social media to expand her athleisure brand

 

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