The blitz, outlined by the administration official, will include more than 30 local media interviews across the country. Part of their outreach will target specific constituencies, including Black, Latino and rural communities, through interviews with outlets such as the Rickey Smiley Morning Show, Telemundo and All Ag News. There will also be a series of national media hits featuring doctors.
Axios was first to report news of the media blitz.
Biden is planning to tape a PSA-style video that will air on social media platforms. Vice President Kamala Harris will also promote the eligibility on…
