Nike will stop selling sneakers at one of America's largest shoe chains

Nike will stop selling sneakers at one of America's largest shoe chains

Nike announced it will stop selling to DSW as it cuts ties with many stores and shifts to selling more of its products through its own shops, websites, mobile apps and select retailers.

The company has significantly slashed the number of traditional retailers it sells to in recent years to improve profits and tighten control over how its products are showcased. That’s hurt some independent sneaker and athletic shops, which rely heavily on selling Nike — the largest shoemaker in the world — to attract customers.

Designer Brands (DBI), the parent company of DSW, said on an earnings call…
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Nike will stop selling sneakers at one of America's largest shoe chains

 

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