We travel out to many prestigious universities around the world and are bombarded by copious amounts of case studies pertaining to their companies, governments and projects, which offer great insights for learning, and to which we add our intellect to making those cases and indeed the entire systems within which they operate, get better. I argue that we should write more case studies about ourselves – even of our small companies and entities. Here, we have several constraints. Perhaps the academia wants to mind its business and not ‘pokenose’ into other people’s businesses. Perhaps, we believe that case studies should be written about massive conglomerates only. And as it pertains to government, the private sector and academia, in trying to protect their bread and butter, completely steer clear. Even those organisations of which case studies should be written are not willing to divulge information and egos get in the way; if you write about them and…