Nikon Incorporated has launched its Z6 III camera in Lagos, in a move highlighting its focus on the African market.
In a statement, Nikon hailed the Z6 III as the “best hybrid camera,” combining high performance with multifunctional capabilities, appealing to both professional photographers and videographers.
The Head of Sales and Strategy for the Middle East and Africa, Akshay Talwar, speaking at the launch event, emphasised the brand’s commitment to Nigeria as a core market in Africa.
“The African continent is very important for us,” Talwar said. “Nigeria is one of our top three markets. Its contribution, not just in terms of business but also in terms of creative voices, is very significant.”
Talwar revealed that Nikon provided the Z6 III cameras to three Nigerian creators ahead of the launch to test its features.
According to him, the quality of content they produced confirmed the camera’s world-class…