Sprint king seeks to trademark iconic pose

Sprint king seeks to trademark iconic pose

Jamaican sprint legend Usain Bolt has filed a trademark application for a logo of his famous ‘Lightning Bolt’ celebration pose, it has been revealed.

The retired track icon, 36, made the move in the US last week. Bolt seems set to use the logo on various products as well as restaurants and a retail shop “carrying exclusive track and field products and memorabilia.”

The trademark is described as consisting of “the silhouette of a man in a distinctive pose, with one arm bent and pointing to the head, and the other arm raised and pointing upward.”

Bolt frequently pulled out the signature move during a career in which he won eight Olympic gold medals and set world records in the 100m and 200m – both of which still stand.

The celebration is known as ‘To Di World’ in Bolt’s Jamaican homeland but is widely dubbed ‘The Lightning Bolt’ or…

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Sprint king seeks to trademark iconic pose

 

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