PUNCH
Tech company, Microsoft, has announced moves to drop social media service, Twitter, from its advertisement platform, Smart Campaigns.
In a release shared via the company’s website, it was stated that the platform which enables ad buyers to manage their various social media accounts will no longer support Twitter as of April 25.
“Starting on April 25, 2023, Smart Campaigns with Multi-platform will no longer support Twitter,” the release read. “As of April 25, 2023, you’ll be unable to: access your Twitter account through our social management tool, create and manage drafts or tweets, view past tweets and engagement, and schedule tweets.”
However, other social media platforms such as Meta’s Facebook, and Instagram, as well as Microsoft’s LinkedIn will continue to be available on the advert service.
