MTN Nigeria has entered into a partnership with the Nigeria Premier Football League (NPFL), GTI Investment Ltd., and Propel Sports Africa to sponsor the Nigerian league.
Andrew Ekejiuba, Media Officer of GTI Investment Ltd., said this in a statement on Tuesday in Lagos.
He said that following the recent announcement of the joint venture between the NPFL, GTI, and Propel Sports Africa to stream NPFL games live, Propel Sports was delighted to announce that it has signed a deal with MTN Nigeria for the exclusive broadcast of the league.
He said the sponsorship would cover eight live games each weekend, which would translate to over 300 games per season.
Basil Kabbani, Chairman of Propel Sports Africa, stated: “The engagement with MTN has been amazing, from the Digital VAS to the Marketing and Commercial team, their approach has been consistently professional.
“The enthusiasm for the NPFL content has been infectious. From the very start of our negotiations, we knew…