By Peter Duru
Makurdi—The Nigerian Export Promotion Council, NEPC, has identified lack of export market training as one of the major reasons why Nigerian exporters fail in the international market.
The Executive Director of the NEPC, Dr. Ezra Yakuzak who made this known yesterday in Makurdi during an Export Market Strategy Training for Women Owned Businesses, WOBs, in Nigeria, said it was important that exporters got familiar with the specific requirements of the target markets as well as the certification needed for a product to be exported.
Represented by the Head, Makurdi Export Office, Mr. Ben Anani, the Executive Director said it was for that reason that the Export Market Strategy Training for WOBs in Nigeria became important.