Harris campaign cuts ad buys in North Carolina after Republicans flock to vote early

Harris campaign cuts ad buys in North Carolina after Republicans flock to vote early

The Harris campaign has pulled millions of dollars in ad spending from North Carolina as Republicans have flooded the polls to vote early.

Vice President Kamala Harris is still running ads in Raleigh, the only media market where she is leading former President Donald Trump.

MEDIAITE

Vice President Kamala Harris’s campaign has pulled millions of dollars of planned ad spending in North Carolina amid a surge of Republicans who have voted early on the state over the last two weeks.

According to The Carolina JournalHarris is not abandoning the Tar Heel State, but is now focusing her energy on the Raleigh market, where she leads former President Donald Trump.

AdImpactm, which tracks candidate ad spending, reported Harris’s camp reserved $2.7 million Monday for an ad blitz in the state in the final week of her campaign. Tuesday morning, $2 million worth of those reservations had been canceled.

Citing numbers from AdImpact, the Journal reported Harris will focus her energy and her campaign’s war chest on the Raleigh/Durham/Chapel Hill areas:

According to ad tracking firm AdImpact, the Harris-Walz presidential campaign has changed much of its remaining ad spending in North Carolina in the last week of the election, pulling millions of dollars worth of ads from the major North Carolina media markets. This comes a day before Harris is scheduled to campaign in the capital city of Raleigh, the only North Carolina media market where she is leading the Republican presidential candidate, former President Donald Trump.

[…]

North Carolina is almost two weeks into early voting and seeing significant upticks in turnout among registered Republicans and a drop among registered Democrats. More than three million votes have already been cast in the election.

Per the outlet, polling shows Harris and Trump tied at 47% in the state. Trump won its 15 electoral votes in 2016 and 2020. President Barack Obama carried the state in 2008 but lost it in 2012 to then-GOP nominee Mitt Romney in his successful reelection campaign.

READ MORE AT MEDIAITE

Report

Leave a Reply

Your email address will not be published. Required fields are marked *